Respect the individuality and talents of
others and work as a sincere and
devoted member of the team.

Make full use of your creativity and
skills and commit to constantly
improving yourself.

Be ambitious, take pride in your work,
and pursue abundance in life.

Collaborate with complete faith in one
another and fulfill your individual rights
and responsibilities.

Acquire and maintain the
competitive edge by continuously
enhancing core capabilities
through the implementation of
knowledge-management practices.

Enhance the quality of internal personnel
and processes and practice higher quality
management by making decisions based
on logic and reason.

Achieve innovative, bold, and efficient
management by leveraging the spirit
of entrepreneurship.

Respect the law and the code of
ethics to ensure fairness and
righteousness in all facets of management.

Pursue the sustained growth of the
company through the realization of
excellence in quality and service.

Embrace value-driven management
practices in which the number
one priority is respect for our customers.

Defend the interests of the shareholders
through the maximization of corporate
value.

Contribute to the joint prosperity
of all interested parties and
the betterment of the society through
corporate growth.